The Numbers Don't Lie

According to Spotify's own data, tracks with canvases consistently outperform those without. Here's what the research shows:

145%

More Likely to Be Shared

Tracks with quality canvases get shared way more often

+20%

Playlist Adds

Higher chance of landing on user playlists

+5%

Stream Boost

Average increase in streams with a canvas

+9%

Profile Visits

More listeners checking out your full catalog

Source: Spotify for Artists data, 2023-2024

Why Visual Content Matters

Think about how you discover music. You're scrolling through Spotify, and something catches your eye—a looping visual that makes you stop and listen. That's exactly what a canvas does for your tracks.

We're visual creatures. When someone is deciding whether to skip your track or give it a real listen, that moving canvas can be the difference. It's not about being flashy—it's about giving listeners something to connect with while they experience your music.

Real Talk:

Artists who add canvases to their tracks see an average 5% boost in streams. That might not sound huge, but over thousands of plays, that's real growth. Plus, you're 145% more likely to get shared—and shares lead to discovery.

The Playlist Effect

Here's where it gets interesting: tracks with canvases are 20% more likely to be added to playlists. Why? Because when someone is curating a playlist, they're not just thinking about sound—they're thinking about the whole vibe. A quality canvas tells them you care about the full experience.

Profile Visits Matter

The 9% increase in profile visits might be the most underrated stat. When someone visits your profile, they're not just casual listeners anymore—they're potential fans checking out your catalog, following you, and adding multiple tracks to their library.

What Good Canvases Look Like

Here are some examples created with GYMO. Notice how each one has its own vibe but stays clean and non-distracting:

Featured

Lo-Fi Album Art

New

Moonlight Silhouettes

Underwater Scene

Highway Cinematic

Ready to Create Your Canvas?

Upload your album art and see how it transforms into a Spotify canvas in seconds.

Key Takeaways

Canvases increase your track shares by 145%—free marketing through your listeners

Tracks with canvases get added to 20% more playlists

Average 5% boost in streams adds up over time

9% more profile visits means more people discovering your full catalog

Visual content makes your music more memorable in a crowded space

Why Every Artist Needs a Spotify Canvas